branding company

Coffee Exchange

The client was looking for branding company that would redevelop the existing brand collateral and take it to the next level. They had issues with their previous branding as it conflicted with a well known artist. We took it back to the drawing board and started from the ground up,

THE BRIEF

The redesigned logo was to incorporate the concept of “The love of coffee always on your mind”. All collateral needed to work with, and without the wordmark; these would also be shown in different variations of stacked, vertical and horizontal layouts. Let me help you in being your branding company.

DELIVERABLES
Brand Design
Corporate Identity
Corporate Stationery
Logo Design
Packaging
Print Media
Visual Design

CLIENT
Coffee Exchange

Coffee Exchange

The client was looking for branding company that would redevelop the existing brand collateral and take it to the next level. They had issues with their previous branding as it conflicted with a well known artist. We took it back to the drawing board and started from the ground up,

THE BRIEF

The redesigned logo was to incorporate the concept of “The love of coffee always on your mind”. All collateral needed to work with, and without the wordmark; these would also be shown in different variations of stacked, vertical and horizontal layouts. Let me help you in being your branding company.

[ Badge only logomark variant ]

[ No badge stacked logomark variant ]

[ Badge & stacked logomark variant ]

[ Single-line logomark variant ]

Origin Story: Coffee Exchange is a group of premium coffee shops, with a love for coffee. The owners initially looked at one of the popular franchises, but soon realised that they preferred to shape their own destiny and have complete control of their own space. This included starting at the source and roasting their own coffee. Hence Coffee Exchange was born.

All of their beans are roasted at the Mother Ship in Parkmore and distributed to their retail stores. The Corporate Identity Design was used throughout the restaurant, which also boasts a great bar that offers a selection of craft gins, not to mention their flagship Gin Cocktails. Coffee Exchange had no regrets using me as their branding company.